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Remember the adage "dress for success"? It was a rule meant for job seekers in the corporatel world. If you wanted to land the job of your dreams and climb the corporate ladder, you needed to present yourself professionally on the outside so your superiors would take you seriously and you would land the position and/or be promoted.

While we know corporate cultures can be quite casual in our current era, the "dress for success" rule applies to website and graphic design in the sense that when your marketing collaterol is designed so that your target market relates to you and respects you, you will get more of their business.

• Gets you noticed, then gets your potential customer to take a deeper look.
• It instills confidence, making it more likely to make a sale, recruit new membership, etc.
• It creates positive customer experiences, making brand loyalty and repeat business more likely.

The bottom line is that good design impoves your bottom line. Poor design is a turn-off to customers and potential customers, which makes it more likely that they will turn to others to provide what they are looking for, especially in highly competitive business environments. Effusion will ensure your company image conveys you as a top contender in your field.

Effusion provides a great value for the money. Due to our education in website and graphic design, years of experience and creative execution in deliverables, Effusion may not come in at the lowest price point. Our clients hire us because we create tools that serve them well, not necessarily because we offer the lowest price point. On the other hand, we typically do not come in on the über high-end either. Beyond great design talent are people that find and execute solutions on your behalf, provide you with options, and help bring your message to light within a highly collaborative process. We utilize a variety of communication avenues for your benefit and for the efficient completion of your project. Not to mention that we manage the entire design process for you and we're also fun to work with!

No matter the size of the company, there are always budget concerns. We respect that. We also want to convey what has happened to several of our own clients so you can make a good decision--whether you choose us or not:

We have several clients that did not choose to work with us at first because we were not the "lowest bid". Unfortunately, the lowest bid also meant there was a lack of knowledge in development, lack of creativity, a lack of effiency and lack of communication follow-up. The client ended up in the frustrating, "I don't know what happened to my designer," situation. In other scenarios, they were talked into buying things they just didn't need to meet their objectives. All in all, they ended up with poor quality materials and/or used up their budget on unnecessary items. While we are excited that they became our clients after these experiences, it's unfortunate that they needed to start from scratch, which cost them more money and more of their precious time.

If you search the web there are plenty of companies that will design your logo identity for $100 and your website for under $500. These types of solutions are typically sweat shop off-shore design companies that turn and burn out work throwing quality to the wind. Their designs are often recycled again and again. If that's what you are looking for, so be it. However, if you are in search of a partner that puts more of an investment into helping you address your unique business challenges, let’s have a conversation.

Ready to make a good investment in your website, branding/marketing campaign, or a presentation?

Highly Creative Arizona Website Design and Web Development, Phoenix Arizona Website Design

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