Mar 30, 2012

Digital Band-Aids: Can You Simply Tweak a Bad Logo?

2012-03-30T09:30:21-07:00By |All Blog Posts, Design Trends, What Were They Thinking?|Comments Off on Digital Band-Aids: Can You Simply Tweak a Bad Logo?

(By the way, we did NOT create the logos you see above.) How did you end up with a bad logo in the first place? There are a lot of reasons you could end up with a bad logo: Maybe you went with a low-end designer who didn't know what they were doing. Maybe a [...]

Oct 20, 2010

Budget Blindness

2010-10-20T09:20:24-07:00By |All Blog Posts, What Were They Thinking?|Comments Off on Budget Blindness

I think budgets warrant their own blog post. “We want to project wealth, we are the upper echelon in our field, our marketing has to look like a million bucks — one problem, we don’t have a budget.” Don’t tell me you haven’t heard that before. “So let me get this straight you want to [...]

Oct 06, 2010

DIY Design: Quite Possibly the Worst Idea Ever

2010-10-06T09:15:59-07:00By |All Blog Posts, Design Trends, What Were They Thinking?|Comments Off on DIY Design: Quite Possibly the Worst Idea Ever

So, you’re a start-up, an entrepreneur or looking to get out of the corporate grind and need a change. You know you need to market yourself but look at your budget and think you can’t afford a design firm. Your beer goggle confidence has you thinking, “I have Microsoft Publisher, Word and FrontPage” how hard [...]

Apr 23, 2010

Land of the Lost Clients

2010-04-23T01:21:04-07:00By |All Blog Posts, Design Trends, What Were They Thinking?|Comments Off on Land of the Lost Clients

We constantly tout how important it is to communicate from the first point of contact until a project wraps. We’ve heard enough client horror stories about their previous design firm and how they never can get a hold of them (which by the way we don’t understand at all). So making sure we’re there always [...]

Jan 07, 2010

Less Stress. Peace of Mind. Priceless.

2010-01-07T21:33:54-07:00By |Design Trends, Hot Design Tips, Misc, New Effusion Projects, What Were They Thinking?|Comments Off on Less Stress. Peace of Mind. Priceless.

About 36 hours before hosting a holiday party for almost 40 people from my business group Million Dollar Ladies, my hot water heater sprang a leak — of course, perfect timing right? When your hot water heater leaks there’s no patching it up, you have to do a complete replacement. Luckily, one of the members [...]