Sep 01, 2020

What the Covid-19 Economy is Teaching Us About Online Marketing

2020-08-01T10:49:04-07:00By |All Blog Posts, Design Trends, Hot Design Tips|Comments Off on What the Covid-19 Economy is Teaching Us About Online Marketing

If you were to ask the average business owner or online marketer what 2020 has been like, they would probably tell you it’s been “difficult”, “unprecedented,” or “stressful.” We can’t argue with any of those assessments, but we would add one more to the list: eye-opening. Whether you’re struggling to keep sales coming in during [...]

Aug 01, 2020

The One Mistake Marketers Can’t Afford Right Now

2020-08-01T10:46:00-07:00By |All Blog Posts, Hot Design Tips|Comments Off on The One Mistake Marketers Can’t Afford Right Now

In normal times, getting your online marketing strategy right can help you lower costs while boosting your bottom line. In the middle of a recession and pandemic, it can literally mean the difference between staying profitable or closing your doors. This is a time when small business owners definitely cannot afford to be making [...]

Jul 10, 2020

3 Online Marketing Strategies That Make Sense in 2020

2020-08-01T10:55:27-07:00By |All Blog Posts, Hot Design Tips|Comments Off on 3 Online Marketing Strategies That Make Sense in 2020

Just a few months ago, business owners would regularly call us with questions about the best ways to improve their search engine visibility or get more and better online reviews. Now, what they want to know is a lot simpler: “what now?” That’s understandable. Things have changed so quickly and thoroughly in 2020 that a [...]

May 26, 2020

Brand Image — It’s Everything.

2020-08-01T10:43:53-07:00By |All Blog Posts, Hot Design Tips|Comments Off on Brand Image — It’s Everything.

Branding starts with the logo. It’s the cornerstone for everything your branding campaign begins with to then fully flesh out into a comprehensive representation of how you are as a business. Building a brand has many different avenues ranging from those cheap-o sites that charge $5 to those contest sites that give you dozens [...]

Apr 27, 2020

Why Strong Web Design is Important

2020-07-21T09:56:43-07:00By |All Blog Posts, Extreme Makeovers, Hot Design Tips, New Effusion Projects|Comments Off on Why Strong Web Design is Important

In the blink-of-an-eye you have a very small window to catch a potential customer/client’s attention, does your current website do that or does it look like you just don’t care about how it looks as long as you have one? Well if it’s the latter, since the web is about 99.9% of most people’s first [...]

Mar 29, 2020

Marketing is More Important Than Ever Now

2021-01-09T14:45:29-07:00By |All Blog Posts, Hot Design Tips, New Effusion Projects|Comments Off on Marketing is More Important Than Ever Now

Everybody is in the same boat, we all have the same concerns and want to be able to provide for our families as well as being still relevant as a business. Everything is going virtual now. Meetings, networking, you name it — and getting in front of prospects virtually is incredibly important as we all [...]

Dec 10, 2019

The Website Protection Bubble

2021-01-09T14:50:13-07:00By |All Blog Posts, Hot Design Tips, New Effusion Projects|Comments Off on The Website Protection Bubble

Have you ever had your car or house broken into? If you haven’t consider yourself lucky, if you have you know that sinking feeling you get, the feeling of violation that follows and how you just want to get things back to normalcy as soon as possible. Websites are no different. No matter the type [...]

Nov 14, 2019

Choosing the Right Font for Your Logo

2021-01-08T17:37:29-07:00By |All Blog Posts, Design Trends, Hot Design Tips, What Were They Thinking?|Comments Off on Choosing the Right Font for Your Logo

Standing out from everyone else out there is key when designing your logo — totally get it. But a huge mistake we often see are those that want fonts that are too flourishy or grungy or looks fine large but scaled down it's just not legible. Choosing the right font for your business/logo makes [...]

Oct 16, 2019

Using Call To Actions for Web and eNewsletters

2021-01-09T14:53:59-07:00By |All Blog Posts, Hot Design Tips|Comments Off on Using Call To Actions for Web and eNewsletters

Call to actions are just that... calls to take action of some kind. If you don’t include these on your website or eNewsletters, then you’re missing a valuable opportunity to help direct your customers on what to do next. You can have the best looking email newsletter or a stunning website but without the subtle [...]

Sep 24, 2019

When is the Right Time to Redesign Your Website?

2021-01-09T14:55:32-07:00By |All Blog Posts, Design Trends, Extreme Makeovers, Hot Design Tips|Comments Off on When is the Right Time to Redesign Your Website?

This can vary slightly by business or what your competition is doing, goals or purpose but the typical rule of thumb is every few years. If it’s been longer than that — you’re in need of a refresh. With new refreshes come great responsibilities. By that we mean, finding the right design firm that has [...]

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