Category

What Were They Thinking?

Are QR Codes A Marketing Fad, Or A Tool That Is Here To Stay?

Let’s face it, QR codes are fugly — and take up valuable design real estate. Additionally, if they’re not used correctly, you just messed up a perfectly good design for no reason. I’ve seen them used correctly and they can work, but I have to say, incorporating them into smaller marketing materials like a business.

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Digital Band-Aids: Can You Simply Tweak a Bad Logo?

(By the way, we did NOT create the logos you see above.) How did you end up with a bad logo in the first place? There are a lot of reasons you could end up with a bad logo: Maybe you went with a low-end designer who didn’t know what they were doing. Maybe a.

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Design Ethics, What Do You Stand For?

It’s funny how sometimes standing by your ethic guns may cost you money, but integrity I think… is priceless. Recently, we had a returning client that absolutely loved our work on a very large project that took 4 months to complete last year. We spent weekends and vacation time mind you, to ensure everything was.

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I was Wrrrrr.

I’m not sure if it’s just us or it’s a common thing in the industry. But over the last year, we’ve had a handful of potential clients that came to us to bid on a project and awarded it to a freelancer or another design firm (because the lowest bid seemed to be the most.

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I need it yesterday

Ah… the infamous last words. How many times have you dealt with a client, it can be in the design industry or any industry for that matter, that want to hop on the fast track to crank out a project? We’ve all been there. Ever notice though that more often than not, those turn and.

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You Can’t Hide From Your Online Reputation

It’s well known that traveling salesman used to roam from town to town in the Old West selling all kinds of snake oil tonics that promised to heal the sick, make the meek more bold and handsome, and even bring good luck and riches. Naturally, most of these claims were completely bogus… so how did.

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Why Local Search Should be a Big Part of Your 2011 SEO Strategy

If there was one web trend in 2010 that flew a little “under the radar” for a lot of business owners, it might have been local search. It’s not as exciting as the new wave of social media sites coming out, or as completely obvious as the rise of next-generation mobile devices, but make no.

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Budget Blindness

I think budgets warrant their own blog post. “We want to project wealth, we are the upper echelon in our field, our marketing has to look like a million bucks — one problem, we don’t have a budget.” Don’t tell me you haven’t heard that before. “So let me get this straight you want to.

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DIY Design: Quite Possibly the Worst Idea Ever

So, you’re a start-up, an entrepreneur or looking to get out of the corporate grind and need a change. You know you need to market yourself but look at your budget and think you can’t afford a design firm. Your beer goggle confidence has you thinking, “I have Microsoft Publisher, Word and FrontPage” how hard.

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Land of the Lost Clients

We constantly tout how important it is to communicate from the first point of contact until a project wraps. We’ve heard enough client horror stories about their previous design firm and how they never can get a hold of them (which by the way we don’t understand at all). So making sure we’re there always.

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